Sell.Do is an established Pune-founded real estate CRM with launch-day tools and AI features. BMexa covers the same journey from lead to receipt with published prices and a free trial. Here is where each fits.
Area by area, as both products were built when we checked.
| Area | BMexa | Sell.Do |
|---|---|---|
| Who it is for | Indian builders and developers, and channel partner firms that sell for them | Developers, mandate companies, brokers, IPCs and syndicates |
| Pricing | Published per user (see below) | Custom quote only; minimum 5 users; WhatsApp, telephony and AI usage billed on top |
| Free trial | 14 days, no credit card | Not described on its public pages |
| Portal and ad leads | 99acres, MagicBricks and Housing.com, Facebook and Instagram lead ads, Google Ads forms, website forms | Lead capture and marketing automation; specific portals not named on its pages |
| Your own WhatsApp Business number through Meta's Cloud API: auto-replies, sequences, campaigns, STOP respected. Messages billed by Meta | Official WhatsApp connector with AI replies (usage billed on top) | |
| Launch-day selling | Unit holds and builder holds; no separate launch-day EOI tool | IRIS: expressions of interest, tokens, eKYC, live unit grid |
| Inventory and booking | Towers, floors, units and plots, price lists, 20-minute unit holds, builder holds on a tower or floor. Booking form with cost sheet, payment plan, documents and an approval chain | Inventory management, plus the IRIS unit grid for launches |
| Demands and receipts | Demand schedule from the payment plan, demand letters, receipts verified by accounts, credit and debit notes, ledger | Demand letters and a ledger (claimed on its pages) |
| Channel partners | Firm empanelment with RERA per authority, partner cards with QR at the desk, partner portal, blocking, brokerage and partner bills | Broker app with KYC, TDS, brokerage passbook, invoice reading and an SAP flow |
| Phone | Works on any phone from the browser (add to home screen); native Android app in preparation | Apps on iOS and Android |
| Reviews | No G2 or Capterra reviews yet | 4.8 on G2 from 129 reviews |
Channel partner firms: Starter ₹999 per user per month (₹849 billed yearly), Professional ₹1,299 (₹999 billed yearly), GST extra. Builders and developers: Enterprise, quoted. 14-day free trial, no credit card.
No public rate card; quoted per active user per month, minimum 5 users, with WhatsApp, telephony and AI usage extra.
Source: https://www.sell.do/pricing
A fair comparison says so. These are the cases where we would point you the other way.
BMexa publishes its prices; Sell.Do quotes each deal with a minimum of 5 users. Ask Sell.Do for a quote for your team size and compare it with BMexa's published rates.
Yes. Export your clients to a spreadsheet and import them into BMexa (CSV, XLS or XLSX), then reconnect your lead sources.
Partners get a web portal and a partner card with QR for the builder's desk. BMexa works on any phone from the browser; a native Android app is in preparation.
Checked on 2 November 2026.